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Posts by: Radomir Basta

November 21st, 2017

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CATEGORY

SEO

The Importance of SEO for every Business While most business owners have at least heard about SEO, a lot of them think that you only need it if you want to improve your position in search results and that this is the main benefit you can hope for. It is our goal to illustrate how […]

November 17th, 2017

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CATEGORY

SEO

Regardless of what you do and which niche and market you operate in online – driving traffic to your website should be at the top of your priority list. And I don’t mean just any type of traffic. No, I am referring to quality visits from people who have a high potential of becoming your […]

November 3rd, 2017

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CATEGORY

SEO

For most people, SEO is still a fairly complex topic, and yet it’s something that continues to interest all sorts of business owners, from diametrically different niches and industries. HubSpot’s latest research claims that more than 60 percent of marketers questioned plan to invest more in SEO in the upcoming year and work on their […]

August 22nd, 2017

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CATEGORY

PPC

When a company starts considering PPC as a digital marketing tactic and once they start exploring the various options, they soon have to make a decision between doing it themselves or outsourcing it to an outside agency. For those who decide to do it themselves, there are usually two ways to go. The first is […]

August 21st, 2017

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CATEGORY

Content Strategy

Answering the question from the tile of this article can be done from two different, but intersecting standpoints – a technical one and a theoretical, almost philosophical one. If you start from the philosophical standpoint, your answer comes very quickly – SEO and content marketing are not separable entities, but a part of a single […]

August 20th, 2017

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CATEGORY

SEO

Try to do a bit of light reading on SEO online and you will be overwhelmed by innumerable articles claiming that search engine optimization (SEO) is something every webmaster and company can do on their own. Dig a little deeper and you will discover that such recommendations usually come from “experts” whose SEO experience is, […]