PPC visitors are 50% more likely to purchase something
than organic visitors
In this context, we cannot talk about a cookie-cutter approach. Though PPC processes are pretty straightforward, there is no one universal formula that can be applied to any campaign out there and yield fruitful results. With this in mind, every Pay-per-Click campaign needs to have a clearly defined goal and should be grounded in expertise, not experimentation. Regardless of the size of your budget, if the campaign is not approached strategically, it will not bring optimum ROI.
Get your website in front of
the right audience.
The Rules of the PPC Game
In order to design and execute a successful PPC campaign, you are required to possess a rich theoretical and practical knowledge of the field. It is also important to keep working on your education and track the current and upcoming industry trends. Many are tricked by the simple and intuitive Google AdWords interface and falsely believe that setting a campaign is as easy as 1-2-3. At Elevate Digital, we follow a proven pattern:
Determining low volume keywords. First, we identify the most relevant and attractive keyword phrases that would require minimum investment but would bring high ROI.
Testing and analysis. We combine best possible sets of keywords with creative ad copy content to ensure high CTR.
Tracking. Upon setting the campaign, we continue tracking its performance.
Reporting. We create performance reports at different stages that include analysis of all the relevant campaign aspects.
Remember that a PPC campaign is not just about generating traffic – your goal should be bringing greater revenue. To achieve it, you cannot rely on some DIY tactics; a successful Pay-per-Click campaign can only be achieved with the help of a professional.
Why Choose Us
Elevate Digital, one of the top Hong Kong SEO agencies, does not optimize campaigns for clicks, but maximum conversions. To be able to calculate the specific benefits a strategically designed PPC campaign can bright to your business, we look beyond numbers. The overall success of a Pay-per-Click campaign is measured by the amount of profit it brings to your business – as long as you are seeing a positive ROI, you can rest assured we are on the right track.
Since the establishment, Elevate Digital strived to hire only top PPC professionals who possess the right combination of relevant skills needed to manage a successful campaign. We also invest in the education of our people so that they are always up to date with the latest industry trends – you can count on our people to employ only the most relevant techniques to craft the best strategy for your business’ individual needs. We perceive each campaign as a new, exciting challenge that empowers us to continually deliver outstanding results.
Opt for a PPC Package that Satisfies Your Needs!
Could this take your business operations to the next level?
Allow us to be a part of the growth. Get in touch with our experts.
Contact Us For Professional Advice
I am very pleased with the campaign that Elevate Digital formulated for us. Apart from a significant increase in rankings and traffic, it was their level of involvement and versatility that really made an impression.
When we are talking about top tier SEO services, Elevate Digital is definitely taking the top spot. Fantastic team, great organisation and shiny results. We are always happy when we get a monthly report – simply astonishing.
Onsite modifications alone would make hiring Elevate Digital a worthwhile investment, but I was extremely satisfied with every aspect of our cooperation, from reporting to the direction in which they took our brand.
When a company starts considering PPC as a digital marketing tactic and once they start exploring the various options, they soon have to make a decision between doing it themselves or outsourcing it to an outside agency. For those who decide to do it themselves, there are usually two ways to go. The first is […]
Answering the question from the tile of this article can be done from two different, but intersecting standpoints – a technical one and a theoretical, almost philosophical one. If you start from the philosophical standpoint, your answer comes very quickly – SEO and content marketing are not separable entities, but a part of a single […]
Try to do a bit of light reading on SEO online and you will be overwhelmed by innumerable articles claiming that search engine optimization (SEO) is something every webmaster and company can do on their own. Dig a little deeper and you will discover that such recommendations usually come from “experts” whose SEO experience is, […]